Editor's Introduction


  • Linda Essig Arizona State University
  • Joseph Roberts Webster University


Successful entrepreneurial endeavors are not the product of the lone individual working in isolation. Rather, enterprises are launched and grown by entrepreneurs who leverage partnerships, resources, and collaborations. Similarly, Artivate: A Journal of Entrepreneurship in the Arts is the product of the team effort of its authors, volunteer editors and editorial board members, part-time staff, and feedback from its readership. Recently, the editorial board and staff met (virtually) to discuss the journal, its focus, and its role in delineating arts entrepreneurship as a field and a discipline. In future issues, in addition to full-length articles, you are likely to see short pieces by our editorial board members conceptualizing arts entrepreneurship, its relationship to the arts and within individual arts disciplines, and to business research topics, including entrepreneurship studies. In every issue, we intend to continue to circumscribe the field of arts entrepreneurship in theory and in practice, and as it is increasingly taught in courses in colleges and universities across the US and elsewhere. We are pleased to include in this issue articles that touch on each of these: theory, pedagogy and curriculum, and practice. Arts entrepreneurial action occurs at a grand city-changing scale as described by Marisa Enhuber in Is Damien Hirst a Cultural Entrepreneur?. But arts entrepreneurship also happens in the lean DIY fashion described in Julia Griffey's reflective case study, Daily Blogging for a Year: A Lean Pathway to Launching a Web-based Business. Often, especially in higher education, arts entrepreneurship is viewed as the self-employment endeavors of individual artists, such as those surveyed by Dianne Welsh and her colleagues in Responding To The Needs and Challenges of Arts Entrepreneurs: An Exploratory Study of Arts Entrepreneurship in North Carolina Higher Education. Arts entrepreneurial enterprises are often launched in the social entrepreneurship sphere. This interconnection is highlighted in Mark Rabideau's review of Intrapreneurship and All That Jazz, a new book on social “intrapreneurship” from Greenleaf Press.

Author Biographies

Linda Essig, Arizona State University

Linda Essig is Dean of the College of Arts & Letters at California State University, Los Angeles. She previously was director of Enterprise and Entrepreneurship Programs for the Herberger Institute for Design and the Arts at Arizona State University, including the Pave Program in Arts Entrepreneurship. She was the founding director of the School of Theatre and Film at ASU where she also served as Artistic Director of the school’s MainStage Season from 2004–2010. She previously served as Director of University Theatre and chair of Theatre & Drama at University of Wisconsin-Madison. In 2012, she launched Artivate: A Journal of Entrepreneurship in the Arts, the first-ever research journal in the field. Her articles have been published there as well as in Cultural Trends, Entrepreneurship Research Journal, Journal of Arts Management, Law and Society, Theatre Topics, Stage Directions, Theatre Design and Technology, and elsewhere. Formerly a professional lighting designer, Essig’s design for Suzan–Lori Parks’s “Venus” was part of the USA National Exhibit of Scenography at the Prague Quadrennial in 2007. She has designed for theatres throughout the country including Cleveland Playhouse, Milwaukee Rep, Missouri Rep, Utah Shakespearean Festival, Skylight Opera, La Mama ETC, Pioneer Theatre, and others. She is the author of numerous articles and book chapters on both arts entrepreneurship and lighting design, and three books: Lighting and the Design Idea, The Speed of Light: Dialogues on Lighting Design and Technological Change, and The Arizona Arts Entrepreneur Toolkit. At ASU, Essig taught courses in Arts Entrepreneurship, Arts Management, and Arts Policy. She currently serves on the board of directors of the Association of Arts Administration Educators.

Joseph Roberts, Webster University

Dr. Joe Roberts received his PhD from University of Chicago. He is Chair of The Management Department and also serves as Director of The Entrepreneurship Program. He is The National Program Director of The Coleman Foundation Faculty Fellows Program. He won an award for the 2012 Peter Drucker Challenge. His work includes presenting entrepreneurship and innovation workshops and seminars in China, Taiwan, Russia, Germany, Mexico, Canada, Estonia, Finland and India. He has authored several articles and won the Telly and Aegis Awards for the documentary "Entrepreneurship, Then and Now." Dr. Joe Roberts works as an entrepreneurship consultant and has extensive experience helping entrepreneurs procure start-up funding.




How to Cite

Essig, L., & Roberts, J. (2014). Editor’s Introduction. Artivate: A Journal of Entrepreneurship in the Arts, 3(2), 1–2. Retrieved from https://www.artivate.org/index.php/artivate/article/view/25




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